How We Judge Our Contests (And Why We Changed Everything)

Let’s talk about judging—because how a contest is judged matters just as much as who walks away with the crown.

This year, we made a very intentional shift in how all True North Pin Up contests are judged. Not for drama. Not for optics. But because fair, structured judging creates better experiences for everyone involved.

Blind Judging (With One Exception That Makes Sense)

Our contests are judged using a blind judging system with one necessary identifier:
judges see stage names only.

That’s it.

Judges do not see:

  • Legal names

  • Social media accounts or follower counts

  • Personal history

  • Past placements or titles

They watch the show and score what happens on stage, in real time, based on a clearly defined rubric.

Yes—just like teachers do in school.
Same assignment. Same criteria. Same scoring system.

Who Our Judges Are

Our judging panels are made up of:

  • Women active in the pin-up scene

  • Past winners

  • Veteran pin-ups

  • Empowering women who understand performance, confidence, and presentation

What you won’t find on our panels:

  • Random car guys

  • People judging based on attraction or personal preference

  • Anyone unfamiliar with pin-up culture, consent, or community standards

This is a pin up contest. It’s judged by people who respect the art form and the humans behind it.

A Clear Rubric = No Guessing

Every judge uses the same rubric, broken into clearly defined categories:

  • Overall look and styling

  • Stage presence and confidence

  • Posing and expression

  • Creativity and theme adherence

Each category has specific point ranges and descriptors. Judges aren’t “vibing it out”—they’re assessing observable performance against shared criteria.

No moving goalposts. No gut feelings disguised as scoring.

The Tech Keeps It Clean

Judging is completed through a Google Form that:

  • Records scores independently

  • Automatically calculates totals

  • Feeds into a spreadsheet

  • Tallies results without discussion or adjustment

There are:

  • No judge conversations during scoring

  • No comparing notes

  • No influence from other judges

Once scores are submitted, they stand.

Why We Do It This Way

This system:

  • Removes bias

  • Protects contestants

  • Protects judges

  • Protects the integrity of the contest

It ensures that every contestant is evaluated fairly, equitably, and consistently—based on performance, not personality or popularity.

The Bottom Line

We don’t crown winners based on who someone knows, how loud their cheering section is, or who fits someone else’s idea of “perfect.”

We crown winners the same way educators grade work:

  • Clear criteria

  • Equal conditions

  • Consistent evaluation

No bias.
No backroom chatter.
No greasy nonsense.

Just fair, structured judging—done with intention and respect.

— Kiki Lou 💋

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Why We’re Doing World of Wheels a Little Differently This Year

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So… What Does My Contest Application Fee Go To?